Online Nutrition Coach and Personal Trainer

The Nourish Note

The Nourish Note is a personal training and nutrition coaching brand that helps busy womxn turn their fitness goals into a lifestyle. Nicole, the coach behind the brand, teaches her clients how to prioritize wellness without giving up their favourite foods, sacrificing their mental health, or subscribing to toxic diet culture. Her work focuses on education, sustainability, and building healthy habits that last.

Nicole had already built a strong and clear brand message. She knew who she was speaking to and what her values were. She liked her primary logo but felt her color palette didn’t reflect her energy. She also didn’t have the full brand toolkit to stay consistent across platforms. The goal was to bring her brand visuals up to the level of her messaging, while keeping everything authentic and true to her.

Nicole didn’t need a full rebrand. She just needed someone to bring out the energy that was already there. I refreshed her color palette to better reflect her warmth and vibrancy. I also designed a custom icon logo that speaks directly to her mission. The icon includes a book for education, a sunrise for new beginnings, and a sprout for wellness and growth.